In this episode of $30k questions, a podcast miniseries aimed to help you explore and implement money-making questions, I ask you this: how expensive is the money you invest in your assets? It’s easy to assume that we can’t change our income and money management, yet we have full flexibility to manage those variables. Which is more expensive to invest: money that you can pay back in small amounts over time or hard-earned cash?

As an advanced entrepreneur, I want you to think creatively about your creation. Here’s how: 

  • Rethink debt: it is leveraged money. 
  • Shift the thought pattern of ‘If I didn’t earn it, I don’t deserve it.’
  • Think of it as paying for early access to money.
  • Leveraged money can be the less expensive money.
  • We can be more profitable over time starting with how we think.



The Residency is a 12-month life + business coaching container for high-impact entrepreneurs. We create clear, compelling vision for your life and work and then bring it all into reality in one year.

We’re blending sound business strategy, psychology and trauma-informed coaching practices to help you increase your business proficiency and mental/emotional maturity.

These tools will allow you to build whatever the hell you want (highly profitable business assets, deeply impactful nonprofits, narrative-shifting special projects…) for the rest of your life.

Enrollment is open now. Visit to learn more and apply.

If you enjoyed this podcast, please leave a review on Apple Podcasts.

One Year from Now: The Newsletter: Join for access to live events + trainings, stay for the practical advice and shenanigans